This weekend is a big one for behavioral economics. This morning, Richard Thaler, laureate of The Sveriges Riksbank Prize in Economic Sciences in Memory of Alfred Nobel 2017, has presented his prize lecture “From Cashews to Nudges: The Evolution of Behavioral Economics” in The Royal Swedish Academy of Sciences.
And this Sunday will be the Nobel Prize Award Ceremony, Prof. Thaler will finally receive his well-deserved Nobel prize.
Thanks to everyone who came and many thanks for the very warm welcome at the end. Truly touched. https://t.co/aXMax86gDS
— Richard H Thaler (@R_Thaler) December 8, 2017
To celebrate this occasion, I am honored to share with you my interview with two of the best co-authors of Prof. Thaler — Hersh Shefrin and Shlomo Benartzi.
Q9
When you and Thaler first devised the Save More Tomorrow program, have you imagined it would be such a successful and influential program? Do you agree that this program greatly enhanced public’s confidence in policies that are developed with behavioral economics concepts behind it?
Benartzi: I don’t think either of us ever imagined that we’d generate such dramatic increases in savings, or that the program would one day improve the savings of more than 10 million Americans.
